Privacy Policy | Everpure Life


This privacy policy ("Privacy Policy") sets out how we, India Gelatine and Chemicals Limited, under the brand name 'Everpure Life ("Everpure Life") uses and protects any information that you give Everpure Life when you use the website ("website"). Everpure Life is committed to protect your privacy. This Privacy Policy explains how Everpure Life collects, uses and shares your personal information. This Privacy Policy applies to your use of the Website as further described in the Everpure Life Terms and Conditions available at Everpure Life.

By using the Website, you agree to be bound by the terms and conditions of this Privacy Policy. You hereby expressly consent to the processing of your personal information in accordance with this Privacy Policy. Your personal information may be stored, processed or transmitted in India or any other part of the world, where laws regarding storing, processing or transmitting of personal information may be less restrictive than the laws in your country. If you do not agree to the terms of this Privacy Policy, please do not use or access the Website.

By mere use of or access to the Website, you expressly consent to Everpure Life use and disclosure of your personal information in accordance with this Privacy Policy. This Privacy Policy is incorporated into and subject to the Terms and Conditions.


This document is an electronic record in terms of the Information Technology Act, 2000 and the rules framed thereunder, as applicable and amended from time to time, pertaining to electronic records in various statutes as amended by the Information Technology Act, 2000. This electronic record is generated by a computer system and does not require any physical or digital signatures.

  2. Everpure Life collects personal information from you in a variety of ways when you use the Website, such as:

    1. Account. Everpure Life collects, and associates with your account information, your name, your company’s name, birth date, email address, phone number, profile details, work, gender, address and other personally identifiable information. If you create an account by logging in with your credentials from your third party account with certain social networking sites (such as Twitter, LinkedIn, Google+ or Facebook), Everpure Life may receive information about you from such social networking sites, in accordance with the terms of use and privacy policy of that social networking site. Everpure Life works with such social networking site’s application protocol interface (API) in a way that allows you to authorize Everpure Life to access your account on that social networking site on your behalf. If you consent to Everpure Life to share your information with these social networking sites (e.g., post public content on your wall/profile page), Everpure Life will share information with them in accordance with your privacy choices. Once Everpure Life shares your information with these social networking sites, the terms and policies of these sites, and not this Privacy Policy, will apply to their use of your information. Everpure Life further collects additional information about you, which you may provide on your Everpure Life profile. Everpure Life reserves the right to use and share the information shared by you for creation of profile on the Website in accordance with this Privacy Policy and Terms and Conditions of use of the Website.
    2. Website Related Use. When you use the Website, Everpure Life stores, processes and transmits your files (like images, videos, emails, feedback, postings, comments, log file information from browser, software etc., metadata and other data) and information related to them. If you give Everpure Life access to your contacts, Everpure Life may store those contacts on its databases for you to use. This will make it easy for you to do things like share your data, send emails, and invite others to use the Website.
    3. Usage. Your devices (depending on their settings) may also transmit location information to Everpure Life.
    4. Cookies and other Technologies. Everpure Life may use technologies like cookies and pixel tags to provide, improve, protect and promote the Website. For example, cookies help Everpure Life with things like remembering your username for your next visit, understanding how you are interacting with the Website, and improving it based on that information. Everpure Life uses software tools to collect information about how you interact with the Website, such as mouse clicks, touch gestures, drags, hover-overs, response times, errors, page views and length of visits to certain pages. You can set your browser to not accept cookies, but this may limit your ability to use the Website. Everpure Life may ask its other partners to serve ads or services to your computer systems or other devices, which may use cookies or similar technologies placed by Everpure Life or the third party. Everpure Life does not control use of such technologies used by advertisers and partners and it expressly disclaims responsibility for information collected through them.
    5. Analytic Services. Everpure Life may use third party analytic services such as Google Analytics, KISSmetrics and Comscore, to collect information about how you use and interact with the Website. Such third party analytics services may use cookies to gather information such as the pages you visited, your IP address, a date/time stamp for your visit and which website or hyperlink referred you to the Website. Everpure Life uses these analytics services to analyze how people use the Website, to improve them, to customize the content/features users see/use based upon their interests and to send email to users who are not actively using the Website. For more information about how these entities use this information, please refer to their privacy policies made available on their respective websites.
    6. Information Collected from Third Parties. Everpure Life may receive information about you from third parties that offer hyperlinks to the Website on their website and/or products and/or services. These third parties may supply Everpure Life with your information. Everpure Life may add this information to the information it has already collected from you via Website in order to improve the products and/or services Everpure Life provides and/or its website and you agree that such information will be treated in the same way as the information shared by you by using the services of the Website.
    1. General Use. In general, the information you submit to Everpure Life is used either to respond to requests that you make, or to aid Everpure Life in serving you better. Everpure Life may use your information in the following ways:
    2. (a) to send you a welcome e-mail and to verify ownership of the e-mail address provided when your user account was created;

      (b) to identify you as a user in Everpure Life’s system;

      (c) to provide access to the website;

      (d) to facilitate the creation of and secure your user account;

      (e) to provide improved administration of the website;

      (f) to notify you about updates to the website;

      (g) to improve and customize the quality of experience when you interact with the website;

      (h) to send you administrative e-mail notifications, such as security or support and maintenance advices;

      (i) to engage with or contact inactive users of the Website;

      (j) to direct certain content and advertisements to you so that you are more likely to see content and advertisements that are relevant to you;

      (k) to analyze the data submitted by you;

      (l) to send offers and promotional materials related to the Website and those of third parties for marketing and other purposes.

    3. Everpure Life may also use and share aggregated or de-identified information for any purpose and in any manner. This aggregated or de-identified data that Everpure Life shares may include non-personally identifiable data that Everpure Life creates using your personal information by excluding information that makes the data personally identifiable.

  5. Everpure Life may share information as per the terms of this Privacy Policy; however Everpure Life shall endeavor that such use of information does not create hindrance on your use of the Website. Everpure Life does not share your personal information with third parties other than as follows:

    1. Others working for Everpure Life. Everpure Life uses certain trusted third parties to help Everpure Life provide, improve, protect, and promote the Website (such as third-party analytics tools/services to help Everpure Life measure traffic and usage trends for the Website). Everpure Life also shares the information with its vendors and third party service provider for providing various services including but not limited to delivering the Products. These third parties will access your information to perform tasks on the Everpure Life’s behalf and in compliance with this Privacy Policy.
    2. Social Media. You may access third-party social media platforms through your Everpure Life account and/or allow Everpure Life to share your data with third-party social media platforms (including on the accounts/pages/timelines etc. on such third-party social media platforms), for example, by linking your Everpure Life account with a third-party social media platform or by sending/sharing status updates or posts to/on your third-party social media platform account. Any data shared with third-party social media platforms will be governed by such third-party social media platforms’ privacy policy.
    3. Third Parties. Everpure Life may also share certain information such as cookie data with third-party advertising partners. This information would allow third-party ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you.
    4. Generally with your Consent. Any information or content that you voluntarily disclose for posting on the Website may become available to the public, as controlled by any applicable privacy settings that you set. To change your privacy settings on the Website, you may change your profile setting. Once you have shared the content/data or made it public, that content/data may be re-shared by others.
    5. Enforcing Rights. Everpure Life may also disclose personal information to enforce its policies, respond to claims that a posting or other content violates others’ rights, or protects anyone’s rights, property or safety.
    6. Law & Order. Everpure Life may disclose your information to third parties if it determines that such disclosure is reasonably necessary to: (a) comply with the laws; (b) protect any person from death or serious bodily injury; (c) prevent fraud or abuse of its name, brands, trademarks or such other rights belonging to it or its other users; or (d) protect its rights.

    Stewardship of your data is critical to Everpure Life and a responsibility that Everpure Life embraces. Everpure Life believes that its users’ data should receive the same legal protections regardless of whether it’s stored on its servers or on your home computer systems or devices. Everpure Life will abide by the following principles when receiving, scrutinizing and responding to government requests for its users’ data:

    (a) Be transparent, (b) Fight blanket requests, (c) Protect all users, and (d) Provide trusted services.
    1. Retention. Everpure Life will retain your personal information for as long as it needs it.
    2. No warranty. Everpure Life may store, process and transmit information in locations around the world - including those outside your country. Information may also be stored locally on the devices you use to access the Website. By registering for and using the Website, you consent to the transfer of information to any part of the world in which Everpure Life or service providers maintain facilities and the use and disclosure of information about you thereto as described in this Privacy Policy.
    3. Around the world. Everpure Life uses commercially reasonable safeguards to help keep the information collected through the Website secure and take reasonable steps (such as requesting a unique password) to verify your identity before granting you access to your account. However, no method of transmission over the internet, or method of electronic storage, is 100% secure so Everpure Life cannot fully ensure or guarantee the security of any information you transmit to Everpure Life or guarantee that information on the Website may not be accessed, disclosed, altered, or destroyed by any person.
  8. You may write an e-mail at to Everpure Life to ascertain the personal information that you have shared with Everpure Life. You may change certain of your personal information by editing your user account or by sending Everpure Life an e-mail at You are responsible for maintaining the secrecy of your unique password and account information, and for controlling access to emails between you and Everpure Life, at all times. Everpure Life is not responsible for any third party functionality, privacy or security policies that you are bound by. Please do your part to help Everpure Life.

  10. Everpure Life may share some or all of your information in connection with or during negotiation of any merger, financing, acquisition or dissolution, collaboration, transaction or proceeding involving sale, transfer, divestiture, or disclosure of all or a portion of its business or assets. In the event of an insolvency, bankruptcy, or receivership, your information may also be transferred as a business asset. If another entity acquires Everpure Life or its business or assets, that entity will possess all your information collected by Everpure Life and will assume the rights and obligations regarding your information as described in this Privacy Policy.

    Everpure Life may change this Privacy Policy from time to time. If Everpure Life makes any changes to this Privacy Policy, the last modified Privacy Policy shall be applicable to you.

  12. Everpure Life may periodically send you free newsletters and promotional communications. When you receive newsletters or promotional communications from Everpure Life, you may “opt-out” of these emails by following the unsubscribe instructions provided in the email you receive or by contacting Everpure Life at Despite your indicated email preferences, Everpure Life may send you notices of any updates to its Privacy Policy, Terms and Conditions or other administrative emails.

  14. Everpure Life welcomes your comments or questions regarding this Privacy Policy. Please e-mail Everpure Life at or contact Everpure Life at the following address:

    ASHA MAKHIJA Attn: Privacy Policy